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Success Story

Say Solar
Success Story

More Sales from Their Leads - With better leads coming in, the sales team was able to convert more of them into paying customers.

Company

Say Solar

Location

Gujarat, India

Service

Lead Generation

Key Challenges

Before coming to us, Say Solar was running their own Facebook and Instagram ads. They were getting some calls, but the whole process was a mess and wasn't bringing in real business. They had three main problems: Unpredictable and Bad Leads - The number of leads they got was all over the place. Worse, many of the leads were "uncertain" and not genuinely interested, making it hard to plan or grow. Wrong Location Targeting - A lot of their budget was being spent on ads shown to people outside of their service areas. Their team wasted hours on the phone with people they couldn't even help. Wasting Time and Money - Because of the poor targeting and low-quality leads, the sales team was spending more time filtering out bad inquiries than they were talking to real, potential customers.

Solutions Implemented

  • Understanding Their Business - First, we sat down to understand exactly who their best customers were and what areas they served. We looked at their old ads to see what went wrong.
  • Targeting the Right Areas - This was the key. We created new ad campaigns that only targeted people in the specific cities and pin codes that Say Solar serves. This immediately stopped wasted ad spend.
  • Creating Ads That Work - We designed simple, clear ads that showed the real benefits of going solar—like lower electricity bills. The message was focused on what customers in their area actually care about.
  • Launching and Improving - After we launched the new ads, we watched them closely every day. We kept tweaking and improving them to get even better results and a lower cost for each lead.

Results Achieved

  • Consistent Daily Leads - Stopped the unpredictable flow and created a reliable source of new customers.
  • Higher Conversion Rate - More inquiries were turned into actual site visits and paying customers.
  • No More Wasted Time - The sales team could focus on real leads instead of disqualifying bad ones.
  • Good Leads, Every Day - The uncertain, low-quality inquiries were replaced by a steady, predictable flow of people in their area who were genuinely interested in solar.
  • More Sales from Their Leads - With better leads coming in, the sales team was able to convert more of them into paying customers.
  • Saved Time and Money - The team stopped wasting time on bad leads. They could now focus all their energy on people who were ready to buy, making the whole company more efficient.

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